FeedFlare Anyone?

In other news, has anyone noticed the little graphics and links FeedBurner is including at the bottom of their hosted feeds now? I believe they call it FeedFlare, but I find it somewhat distracting. I can picture this leading towards a PPC method, possibly competing with Google's Adsense. Interesting to see how that turns out.

FeedBurner Tip: Create a private area for your RSS subscribers only «..